Industries

Influencer marketing by industry

Every sector buys YouTube differently. A VPN needs trust, a fintech needs compliant scripts, a travel brand needs timing. Here is how we plan each one.

We run YouTube sponsorships for brands whose product needs to be shown and explained before people buy it. The format is similar across sectors: a 60-90 second integration with a link, a code and often a QR code on screen. But the creators, the claims and the metric that defines success change completely from one industry to the next.

Industries we work in

What changes from one sector to another

SectorWhat the audience needs to seeMain metric
VPN and cybersecurityA real reason to protect themselves, and the app workingPaid subscriptions, CPA
FintechA real transfer or payment, with the fee on screenVerified accounts, first transaction
EdTechWhat the creator learned and madeTrial to paid
TravelThe product used during the tripSales and bookings
Apps and softwareThe app open on screen, doing its jobInstalls, cost per install

What stays the same in every sector

500+campaigns run
50+brands we’ve worked with
200+creators we’ve worked with
250+creators in the network

Brands we’ve worked with

NordVPN ExpressVPN CyberGhost Remitly AstroPay Skillshare Ubigi Meliá MyHeritage belevels

Don’t see your sector on the list? The same approach works for any product that sells better when it is shown and explained. See how we run YouTube sponsorships, check what influencer marketing costs or estimate a budget with the YouTube sponsorship calculator.

Tell us your sector,
we’ll show you the plan

Share your product and your goal. We’ll come back with creators, formats and a clear budget.

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